“Introduction to IP Asset Management” Seminar

Description:

The Licensing Executives Society - Arab Countries (LES – AC) held seminar entitled "Introduction to IP Asset Management" in Amman, Jordan. The seminar highlighted and defined the fields of intellectual property, intellectual assets and intellectual capital, how they differ, and why these differences are important.

Themes:

• Intellectual Property Rights as Company Assets
• Selection of Suitable IP Protection
• Valuation of Intellectual Property Rights
• Intellectual Property Rights for the Start-up: Exploitation Strategies, IPRs in Technical Cooperation /Joint Ventures
• Legal Terms of License Agreements
• Commercial Terms of License Agreements
• Commercialization of Intellectual Property Rights